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The Cabinet approved the proposal submitted by the Minister of Plantation for entering into a Memorandum of Understanding (MoU) between Sri Lanka Tea Board and Fujian Star China International Trade Company Limited for marketing Pure Ceylon Tea both online and offline utilizing the probabilities in Chinese tea market. Fujian Star China International Trade Company Ltd…
The much awaited opportunity came to a reality after having long discussions, negotiations, debates, deliberations with different stakeholders with this first two tourist flight arrival after having shutdown nearly a years’ time due to Global Novel COVID Outbreak affected worldwide. The Mattala Rajapaksa International Airport authorities have made huge efforts to welcome the arrival of…
”CEYLON TEA OUR NATIONS PRIDE” – A ROAD MAP FOR SRI LANKA TEA INDUSTRY, A WAY FORWARD – Watch full Video https://www.youtube.com/watch?v=37_a3DKpbNE&feature=emb_logo
The Ceylon black Tea promotion campaign kicked off this December 2020, with a total investment of Rs.35million aimed at boosting “Ceylon Tea – The World Favorite Tea” though social media platforms. Sri Lanka Tea Board (SLTB) Director Promotion Pavithri Peiris told, the promotion campaign would be conducted through the social media platforms in countries such…
The Embassy of Sri Lanka Riyadh handed over a set of ‘Ceylon Tea’ branded face mask for the staff of the LuLu Hyper Markets in Riyadh. The LuLu Hyper Market is one of the leading world-class supermarket chains which promotes Ceylon tea in their 16 outlets in the Kingdom. While thanking the initiative made…
The Government will shortly be kicking off Ceylon Black Tea campaign with the Lion logo targeting 12 countries such as Russia Ukraine, Japan, China, middle eastern countries Australia etc. The campaign will target special attention among the young generation creating awareness Ceylon Tea comes from Sri Lanka and its logo is Lion logoUsing digital and…
SRI LANKA TEA INDUSTRY FACING UP TO NEW CHALLENGES Since the Spanish flu infected close to a third of the, then global population a century ago, not even the First & Second World War could bring about an enormous tragedy on the human race until the COVID 19 pandemic hit all corners of Planet Earth….
First Ever Silpo – Sri Lankan featured Supermarket Mall opens in greater Kiev, Ukraine by Fozzy Group joint with Sri Lanka Tea Board Silpo – Sri Lanka is the World’s first Sri Lanka featured mall and provides unrivalled Ceylon tea shopping facilities and Sri Lankan experience. Fozzy Group is one of the largest trade industrial…
Having the objective of increasing the awareness level on Ceylon Tea as a global brand, Sri Lanka Tea Board has started distributing Ceylon Tea branded face mask among the business community worldwide on complimentary basis. With the collaboration of the Ministry of Foreign Relations, arrangements have been made by Sri Lanka Tea Board to dispatch…
Various tea producing countries were celebrating a tea day of their own, some classified as Black Tea Day and some categorized as Green Tea Day depending on the importance to each industry. The day was different from country to country. Sri Lanka and India used to celebrate 10th of December. However with the initiative of…
“Sri Lankan Tea Industry showed remarkable resilience and ingenuity to bounce back rapidly from the national shut down to combat ‘Covid-19’. In a matter of six days, Sri Lankan stakeholders built from scratch, operated and concluded trading ‘Ceylon Tea’ at the Colombo auction on a digital platform. It is noteworthy to see the trickledown effect…
“CEYLON TEA” producing some of the most coveted teas in the world for more than 150 years, has reached its peak demand while making a milestone at the Colombo Tea Auction this week. As a much -needed change in the industry’s old traditions, Ceylon Tea conducted its first e-platform auction prompted by COVID 19 ‘Social…
